Sneakers, Trainers, Kicks, Creps, Athletic footwear, whatever title you give them, they have broken the confines of being strictly functional to a defacto status symbol
It may be sports, fashion, collection , one-upmanship and for some, even social status, Sneakers break gender, cultural and class backgrounds.
Collectors/admirers/hoarders of sneakers, affectionatlly known as "sneakerheads" can come from any background, country, race or religeon, all with one common purpose, the appreciation of the sneaker culture.
Its not just a cultural aspect, the global sports footwear market is currently worth over 45 Billion Pounds and shows no sign of slowing down.
This documentary will chart the highs and lows of the culture, speaking to the officianado's, resellers, connoisseurs, respecters, collectors and inspectors of this Multi-Billion Dollar industry.